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Permission-based email has become an essential part of today’s direct marketing campaigns because it allows you to develop or to strengthen your customer relationships.
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At Direct Response Lists, our permission-based email campaigns offer you a flexible, cost effective way to market your products and services without the major printing or postal costs associated with direct mail.
Whether you are targeting consumers or businesses, email marketing is an excellent medium that speeds up your prospecting cycle, increases your brand and company awareness, reduces overall costs, builds your opt-in database and provides statistical results to monitor success.
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Deliverability: Email addresses are constantly changing. All of our databases at Direct Response Lists are updated daily to ensure deliverability standards that outperform the industry. Both hard and soft bounce backs are tracked and replaced with a deliverable e-mail address to ensure 100% deliverability. Hard bounces occur when the email no longer exists on the server. Soft bounces occur when the email recipient has set up an out-of-office response or has changed his or her email address. Both of these occurrences result in undeliverable emails. 100% deliverability rates ensure you that your campaign achieves your desired open rates, click rates, and most importantly - conversions.
Comprehensive Coverage: We are proud to help you select from the most comprehensive email database in the industry, with information on more than 100 million consumers and 5 million businesses. This information is compiled from a proprietary network of websites and surveys, and most importantly, self-reported data. No matter what type of customer you are looking for, Direct Response Lists has a goal of improving your conversion percentages by emailing qualified prospects.
Narrowed Search: In order to fine-tune your prospect, Direct Response Lists offers a wide selection of demographic and lifestyle data. All email addresses are opt-in confirmed. These individuals have requested and consented to receive email information regarding products of interest. Cut through the clutter and generate response by hitting the right prospects with the right message.
Trackability: Your turn-key email campaign will include a comprehensive tracking report. This report will quantify your total number of clicks, number of opens, Open Rate, Click Rate and total number of clicks from each hyperlink. With the help of our experienced email consultants, your tracking reports will be analyzed to determine the strengths and potential weaknesses of each campaign. Continual enhancements will be made to ensure success for your email program! Reach your next group of new customers with an email message that will generate optimal results.
Compliancy: Direct Response Lists is 100% CAN-Spam Act compliant. You will be assured that your final email campaign is compliant with all federal, state and local laws. All of our email addresses have opted-in to receive additional information regarding their interests and hobbies. A copy of the CAN-SPAM Act of 2003 can be found at www.spamlaws.com.
Click Here to View Our Consumer Selections
Click Here to View Our Business Selections
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Call us toll-free at 1-800-981-5478 to speak with one of our experienced consultants and create your own results-driven email marketing campaign.
Click Here to Contact Us Today!
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